November_CollegeNews24

10 | November & December | College News JOURNALISM AND MASS COMMUNICATION Advertising, Digital Media Innovation, Electronic Media , Mass Communication, Journalism, & Public Relations FACULTY ACCOLADES Sage Baker and Clay Craig were finalists for AAF Aus- tin’s Big Wigs award this year. TXST Alumni Catherine Dienert won best data analyst and Elisa Calderon won the E4 Youth award at the Big Wigs Award. [1] Nandini Bhalla presented a guest Zoom lecture on the history and evolution of Indian Public Relations in Global advertising and public relations course/class at Baylor University, Oct. 8, 2024. Bhalla also published her first- authored research article in the Journal of Promotion Management titled "Contactless Shopping During Health Crisis: Moderating Impact of Four Attribution-Driven Motives on Brand Equity.” The article is now available here. [2] Nandini Bhalla presented a guest Zoom lecture on the Global Public Relations (as a part of the panel) during the 5th International Media Seminar, titled "Global Challeng- es and Strategic Communication." It was a collaboration between JIMS Engineering Management Technical Cam- pus, India and Ohio University. Dale Blasingame and Jon Zmikly held a first-person- view drone flight demonstration with pilot Ben Kailing , an SJMC alum, in a joint meeting of the Innovation Club and Blasingame’s Drone Storytelling course. Former student Kaitlynn Turner recently published her independent study “Branding Beyond the Rainbow: An Exploration of Authentic Advertising for Gen Z’s LGBTQ+ Community” in Advertising and Society Quar- terly with Clay Craig . Vanessa de Macedo Higgins Joyce was named the Head of the International Communication Division of AEJMC. Vanessa de Macedo Higgins Joyce's monograph entitled Digital-Native News in South America: Building Bridges with Diverse Audiences in Argentina, Brazil and Colombia 1 2 3 Sage Baker and Clay Craig were finalists for AAF Austin’s Big Wigs award this year Nandini Bhalla presented a guest Zoom lecture on the history and evolution of Indian Public Relations in Global Advertising and Public Relations at Baylor University Vanessa de Macedo Higgins Joyce's with monograph entitled Digital-Native News in South America: Building Bridges with Diverse Audiences in Argentina, Brazil and Colombia

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